Finance for Non Finance Executives

Accounting and Finance Fundamentals for Non Finance Executives

Take this Course for $10
Every decision in an organization revolves around Finance.
It may be a decision on Sales, Purchases, Acquiring Assets, Raising loans, etc. Hence, none in an organization can afford to be ignorant of Finance Management.
Ignorance in Finance Management will turn out to be a costly and business may not even exist to repent about it.
Hence, it is pivotal that all the entrepreneurs and heads of departments have fair knowledge on Financial Management Practices.
This course on 'Finance for Non Finance Executives - A Complete Course' will open up the logic behind need for 'Effective Finance Management for Organizational Betterment'.

Course Curriculum

Financial Statements
Income Statement and Balance Sheet
Financial Statement Making Process
Difference between Income, Liability, Expense and Assets
Sources and Uses of Funds
Profit and Cash
Fundamentals of Finance Management
Cost of Capital Part 1
Cost of Capital Part 2
Liquidity Management
Financial Ratios
Current Ratio
Quick Ratio
Absolute Liquid Ratio
Basic Defense Interval Ratio
Capital Structure Ratio (Equity Ratio)
Capital Structure Ratios (Debt Ratio)
Capital Structure RAtios (Debt to Equity Ratio)
Coverage Ratios (DSCR)
Interest Coverage Ratio
Preference Dividend Coverage Ratio
Capital Gearing Ratio
Activity Ratios
Capital Turnover Ratio
Fixed Assets Turnover Ratio
Total Assets Turnover Ratio
Working Capital Turnover Ratio
Inventory Turnover Ratio
Inventory Holding Level
Debtors Turnover Ratio
Average Collection Period
Creditors Turnover Ratio
Average Payment Period
General Profitability Ratios
Gross Profit
Operating Ratio
Operating Profit Ratio
Expense Ratios
Net Profit Ratio
Overall Profitability Ratios
Return on Assets
Return on Capital Employed
Return on Share Holders Funds
Return on Equity Share Holders Funds
Earnings Per Share
Cash Flow Earnings
Dividend Per Share
Dividend Pay Out Ratio
Dividend Yield Ratio
Illustration on Return on Equity Share holders Funds
Market Value Ratio
Earnings Yield Ratio
Price Earnings Ratio
Price to Cash Flow Ratio
Book Value to Market Value Per Share
Fund Flow Analsyis Introduction.mp4
Fund Flow Analysis Example.mp4
Uses of Fund Flow Statement.mp4
Cash Flow-Introduction
Cash Flow- Activities
Cash Flow-Operating Activity
Cash Flow-Investing Activity
Cash Flow- Financing Activity
Introduction to Depreciation Accounting
Methods of Deprection
Straight Line Method of Depreciation
Written Down Value Method of Deprecitation
Need and Importance of Accounting
Book Keeping and objectives
Advantages of Book Keeping
Accounting and Objectives
Accounting Process
Accounting Cycle
Accountancy Accounting Book keeping
Relationship Between Accountancy, Accounting & Book Keeping
Difference Between Accounting & Book Keeping
Users of Accounting Information
Branches of Accounting
Debtors and Creditors
Purchase Sales and returns
Voucher and Invoice
Double Entry System Introduction
Double Entry Features
Classification of Accounts
Eg for classification of accounts
Golden Rules of accounting
First Balance Sheet Reading Skill
Second Balance Sheet Reading Skill
Third Balance Sheet Reading Skill
Time Value of Money Introduction
Future Value of Single Amount
Doubling Period
Compound Effect
Compounding Computation
Future Value of Fixed Cash Flows
Present Value of Amount
Present Value of Fixed Cash Flows
Business Financing Decisions
Debt Vs Equity Financing
Understanding Equity Funding in Projects
Good Time and Bad Time for Debt Equity Financing
Introduction to Leverage (Talking Head)
Leverage Formula (Talking Head)
Leverage and its Types
Leverage Concepts Example
Leverage Analysis and Sales Movement
Break Even Analysis
Break Even Point Example
Break Even Point Graph
Introduction - How to get Bank Loan for Business
When do they Expect Information
Types of Bank Loans for Business
Bank Loans for New Projects
Why Past Loans Matter
Term Loan Appraisal By Banks
Term Loan - Nature of Project
Cost of Project and Means of Finance
What is Project Viability
Project Viability - Case Study
Working Capital Loan
Working Capital Cycle
Understanding Cash Credit
Cash Credit-Example
Loans available in banking channel
Letter of Credit
LC Computation
Bank Guarantee
Types of Bank Guarantees
Basics of Project Report
Cost of Project
Land Cost
Building Cost
Plant and Machinery Cost
Preliminary and Preoperative Expenses
Other Cost and Interest duirng Implementation
Provision for Contingency
Pay Back period Introduction
Pay Back Period Example
Introduction to Basic Cost Concepts
Costing, Cost Accounting and Accountancy
Difference between Cost Accounting and Financial Accounting.
Difference between Managment Accounting and Cost Accounting
Cost Classifications
cost sheet intro
cost classifcation for cost sheet
Simple cost sheet
Comprehensive cost sheet
Introduction to Material Costing
objectives of material cost controlling
Introduction to Labour Costing
Difference between Direct and Indirect Labour Cost
Introduction to Overheads Costing
Overheads Classification
Overhead by Functions
Overheads by Nature
Overheads by Element
Overheads by Controllability
Introduction to Standard Costing Techniques
Standard Cost Definition
Setting up of Standard Cost
Standard Costing Definition
Physical Standards
Introduction to Standard Costing Variances
Material Cost Variance
Material Price Variance
Material Usage Variance
CS Material Cost Variance
Introduction to Marginal Costing
Direct Costing
Difference between Marginal Costing and Direct Costing
Capital Stracuring Mix.mp4
Factors of Capital structuring mix
Desining Optimal Capital structuring (Talking Head)
Indifference Point - Taking Head

CA N Raja Natarajan


I am a Chartered Accountant with tonnes of passion for teaching.

I teach Financial Management & Strategic Financial Management for Chartered Accountancy, Cost and Management Accountancy and Company Secretary students in Ernakulam, India. I also hold Post Graduate Diploma in Business Administration in Finance from Symbiosis, Pune and Bachelors in Commerce, from Loyola College, Chennai.

I worked in State Bank of India as Assistant Vice President - Credit for a period of four years after which i started my Chartered Accountancy Practice. During the stint in State Bank of India, I worked on credit proposals of Mid Corporate Units and gained good experience in Financial Analysis, Risk Assessment, Viability Study, Evaluating business models, Project Finance, Working Capital Management, etc.

I conduct work shops for Entrepreneurs, Chartered Accountancy / Cost and Management Accountancy Students on the topics like Project Finance, Credit Risk Assessment, Entrepreneurship Development, Finance for Non Finance Executives, etc.

I love teaching and i want fundamentals of accounting and finance to reach students and so i am here.